ABOUT US
Hi, I'm Hamish Mackenzie.
A lot of small and mid-sized industrial software vendors waste millions and stunt their growth through flawed go-to-market strategy, hiring mistakes and inefficient working practices.
Why be one of them?
Let me help you dodge all the typical growth pitfalls by helping you get better, to build bigger.
Services
More growth, less pain.
Bad strategies are rare. But executing well is tough during the inevitable chaos of growth.
The good news: It doesn't have to be that way.
Small tweaks across multiple areas of your business can generate a seismic shift in your growth trajectory, even with limited resources.
Work with me to make it happen.
01
Better Go-to-Market
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Compelling positioning that puts your solution head and shoulders above the rest
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Automated, AI-powered marketing and customer success that empowers you to do more with less.
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More effective demos and sales calls that increase conversion rates.
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A steady flow of high quality leads from the 300k-strong IIoT World Community.
02
Better Talent Management.
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An A-players only approach that dramatically reduces the chances of bad hires.
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Streamlined recruitment that gets the right people in quickly.
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Intense onboarding that ensures quick wins but ups the positive pressure quickly.
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A high-performance culture that prioritises emotional intelligence while demanding results.
03
Better Business Performance.
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Ambitious, crystal clear goal setting and communication that ensures everyone pulls together.
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Ruthless prioritization that ensures focus on strategic imperatives.
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Sane meeting policies that give people time to actually do their job.
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Intelligent self-management that drives insane productivity.
Testimonials
Niklas Fischer-Riepe, CEO, Alfadocs GmbH
Hamish is an invaluable sparring partner on a wide range of topics, from making difficult talent management decisions, to accelerating revenue growth.
Dr. Alois Ganter, Bay BG Venture Capital
“Hamish is an expert in optimizing SaaS businesses with the goal to substantially elevating their revenues. He has a stellar track record.”
Janine Ege, Head of Transformation, Sage
"If Hamish didn't exist, I would have to invent him."
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Oliver Bendig, CEO, stp.one
"Over the years, Hamish’s expertise has helped us position and communicate the value of our business and product portfolio much more effectively. I have no hesitation in recommending his services."